Project Description

Recent surveillance data indicate that HIV prevention and testing efforts aimed at reducing the risk of acquiring or transmitting HIV infection among men who have sex with men (MSM) must be expanded. The overall increase in HIV diagnoses among MSM is also coupled with racial and age disparities. To address this issue, RTI conducted a series of formative, process, and outcome evaluation tasks for the HIV testing campaign, which targeted African American MSM, and for the HIV prevention and testing campaigns, which target African American, Caucasian, and Latino MSM. Some of the tasks performed at RTI included: developing and submitting Institutional Review Board (IRB) protocols and Office of Management and Budget (OMB) packages for formative research, evaluation planning for the HIV prevention and testing campaigns that target all three segments of MSM, conducting formative research, and the execution of evaluation plans developed for the HIV prevention and testing campaigns for all three racial/ethnic segments of MSM.

Project Partners
Center for Disease Control National Center on Health Marketing
Project Open
Closed
Countries