The Center for Weight and Health (CWH) is a national leader in research to develop and evaluate programs in the fields of obesity, healthful eating, and active living. In partnership with the California Department of Public Health (CDPH) Nutrition Education and Obesity Prevention Branch (NEOPB), CWH oversees the Obesity Prevention Evaluation Research Unit. The unit conducts evaluation research to inform and improve programs and policies related to nutrition and physical activity behaviors of low-income Californians of all genders. The facility also conducts evaluation and tracking specifically focused on the process, impacts, and obesity-related outcomes of Supplemental Nutrition Assistance Program Education (SNAP-Ed) interventions. One of the SNAP-Ed interventions is the Champions for Healthy Change media campaign that promotes healthy eating, physical activity, and community engagement. The Nutrition Education and Obesity Prevention Branch Champions for Change Media Campaign included four different campaigns: Join the Movement, Legacy of Health, Not My Kids (A Mis Hijos No), and Traditions. The purpose of the survey was to assess associations between levels of exposure to the 2015 advertisements and self-reported outcomes. RTI International worked with CWH to conduct the California Champions for Change Media Campaign evaluation.